Context
Artech Digital is a US company founded by an ex-Google engineer. I joined in August 2025 as a Virtual Assistant and was promoted to Junior Full Stack Developer & Executive Assistant. The role combines executive support for the CEO with development work, which puts me close to the day-to-day operations I automate.
The problem
Growing teams end up with data spread across a CRM, a project board, forms and inboxes. Moving it by hand is slow, and every manual hand-off is a place where a lead or a task can get lost.
What I build
- End-to-end workflows in n8n, Zapier and Make.com that connect SaaS tools, CRMs and marketing systems.
- AI steps with Claude and other LLMs inside those workflows, for the work that needs reading and judgement.
- Web apps and SaaS tools with AI integration, for the cases where a workflow alone is not enough.
A typical flow
The diagram above shows the shape of a typical lead flow: a webhook receives a new lead, the lead is created in HubSpot, Claude reads it and qualifies it, and follow-up tasks go to Trello and out through Zapier. Each step runs without anyone copying data between tabs, and a person only steps in where a decision is needed.
Tools used
n8n, Zapier and Make.com for orchestration, Claude for the AI steps, HubSpot as the CRM, Trello for task boards, plus webhooks and direct API calls where a ready-made connector does not exist.
Result
The flows remove manual hand-offs between the team's tools: leads, tasks and updates move between the CRM, the project board and email on their own, and a person only steps in where a decision is needed.
